Product Challenge
Logo design

Challenge journey

Prize Design

Evaluation Criteria

Challenges
- Planning and executing a prize competition to identify and cultivate technology solutions that deliver value to patients through the seamless and secure flow of data across health care provider IT networks.
- Designing an accessible challenge which required solvers to implement specific data interoperability specifications within their products.
- Delivering a quality applicant experience without a custom platform.
- Phase 2 and Phase 3 required virtual real-time Demo Day management.
Constraints
- Needed to leverage challenge.gov and Confluence to engage and manage solver community.
- Submissions had to give consumers the power to securely share their sensitive health data.
- Needed to reach, engage, and activate Health IT professionals and entrepreneurs without a paid media budget.
Solution
- Designed a multi-stage challenge designed to incubate new businesses: Phase 1. Proposals, Phase 2. Prototype and Pilot, and Phase 3. Scale and Implement.
- Crafted custom evaluation criteria with implementation of data interoperability specifications as a core tenant.
- Developed challenge-specific branding, logo, marketing, webinar, and PR assets.
- Delivered end-to-end challenge management including prize design, contest rules, challenge operations, community management, and multiple virtual demo days.
Constraints
- Identified, funded, and incubated 10 commercial ready solutions with a $250k prize purse.
- Solvers implemented new HEART WG data specifications to advance the state of consumer-mediated health data exchange.
- Earned articles in over 40 media outlets including NextGov, EHR Intelligence, and Healthcare Informatics.