We help law enforcement agencies address their recruitment challenges with technology-driven advertising solutions.
It’s no secret that police departments have been struggling as of late to find recruits willing to protect and serve. Thanks to robust job markets and historically low public perceptions of the police, many talented and civic-minded candidates have turned to other opportunities instead of law enforcement. Moreover, recruiters often have to work with shoestring budgets and uninspired material as they persuade candidates to go through painfully bureaucratic hiring processes for fairly low-paying positions.
That’s why Sensis has developed a unique capability and practice to help law enforcement agencies address their recruitment challenges by leveraging decades of military recruitment experience. We are a full-service advertising agency that has refined a proven approach and model to target potential new officers and laterals from their first impressions to their first days on the force.
What We Do
We track every recruit’s hiring journey with a five-step marketing model, beginning with initial awareness, then escalating to engagement, interest, application, and eventually successful completion. By leveraging military recruitment best practices, we can provide your department with industry-leading law enforcement recruitment advertising. Our team focuses on telling your department’s unique story of service to highlight law enforcement as a career path that provides both a paycheck and a purpose.