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Danny is a problem solver. An entrepreneur. A leader. Danny has embraced interactive advertising and Web 2.0 strategy and become a key player in the growth of this industry. Most recently Danny has helped interactive agency Sensis open an East Coast office in Washington, D.C., to help the agency capitalize on the number of businesses and government entities looking to utilize cutting edge online tools to reach their target audiences.
This experienced speaker provides a well-rounded point of view for his audiences. In addition to his entrepreneurial and management background, Danny also has extensive knowledge of media planning and buying from his days as CEO of Admixture, a leading Web site representation company and online advertising network focused on multicultural markets. Danny has planned and led cutting-edge online advertising campaigns for national and regional clients including AT&T, Sprint, Verizon, Disney, the U.S. Army and the California Hispanic Chamber of Commerce.
In addition, his passion for multicultural interactive advertising can be found daily on his blog, http://www.ThinkMulticultural.com.
Previous Speaking Engagements
• Multicultural Media Expo
• IAEE Expo
• Georgetown University
• American University
Upcoming Speaking Engagements
Potential Speaking Topics
• Government 2.0
• Government interactive advertising
• Government contracting
• Social media strategy
• Beginning a digital campaign
• Web 2.0 marketing
• Media planning and buying
• Hispanic digital advertising
Potential Speaking Abstracts
Federal contractors move online
President Obama’s use of mobile marketing, social media and online video was heavily discussed during his run for office and continues to play an instrumental role in his dissemination of information to the public. This was just the start to a Web 2.0 push across government entities that continued with WhiteHouse.gov.
This session discusses how government agencies can use digital solutions to help position themselves with their target audiences and successfully achieve their marketing goals. Danny outlines steps contractors and agencies need to know before jumping into Web 2.0, and audience members will walk away with ready-to-implement interactive strategies, including social media marketing, Web site design and development and search engine optimization.
Presenter Contact Information
(202) 449-1133
dallen@sensisagency.com
Speaker References
David Takata
davidt@mcmexpo.com
Sanal Mazvancheryl
sanal@american.edu
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